Team Member Profiles


Katy Lucas

Honorary Ambassador


Katy Lucas is a ranch raised Alberta cowgirl and no stranger to the “Florence La Due” western way of life. As the very first scholarship recipient of La Due Ladies Lunch Program, Katy went on to win several more scholarships which helped her with her studies at Lethbridge College where she graduated with an honours Communications Arts Diploma, with a speciality in Broadcast Journalism. She now works as the Content Editor for FloRodeo – a live streaming company with over 150 events in their season calendar. Katy is also an avid team roper enjoying the sport of rodeo as an accomplished competitor. Through her work as a competitor, broadcaster and writer, Katy gained one of her proudest achievements, being named one of Western Horse Review’s “Top 25 Under 25” in 2013

La Due Ladies Lunch will be forever grateful to Katy for her dedicated volunteer time that helped expand the La Due Scholarship program and grow it into the program it is today. Katy is always eager to talk about the support that the La Due Ladies organization provides to young women taking stands and making an impact in the Western Heritage and, because of that eagerness, Katy will always be an Honorary Ambassador for the La Due Ladies Lunch.

Alison Keene



Alison Keene, one of the original La Due Ladies. Alison has been calling Calgary home since May 21, 1980 and realized this was the place she was meant to be after experiencing her first Calgary Stampede that summer. Since then, the Stampede has always been a favourite time of year – not missing a Stampede Parade or Rodeo performance in 40 years. Gathering friends together each year to kick off Stampede led to the formation of the La Due Ladies lunch which she spearheads as a founding member. Florence La Due and those early day Cowgirls have been a real source of inspiration for Alison; fueling a desire to promote their legacy of courage, tenacity and that Western “can do” spirit. In the early days of creating La Due Ladies Lunch Alison decided a scholarship program would be an ideal way to accomplish this goal. Alison enjoyed a successful and active career in the financial services industry for close to forty years. In February 2019 after thirty years with BMO Nesbitt Burns Alison “retired” from the firm and has started KeeneSense and continues to proudly lead the organizing committee as well as being financial supporter of La Due Ladies Lunch.

Tracy Keith

Vice President

Tracy Keith didn’t grow up around horses, in fact she grew up around the ocean, but when the family moved back to Alberta at the age of 15 she fell in love with the western way of life.  She traded her flip flops for green suede pointy toed cowboy boots, something Duchess Alberta had never seen.   Along the way Tracy started a company designing ladies western clothing line called SweetWater.  For many years Tracy volunteered to help organize the Canadian Final Rodeo Ladies Fashion Show in Edmonton. Upon meeting Alison Keene at  a rural  rodeo event she instantly committed her time to  the La Due Ladies Lunch Foundation.  Tracy’s friends often refer to her as the Cowgirl  without a horse.  All those who know Tracy say she has real Cowgirl Spirit.  Tracy currently works for a CDL Carpet & Floor Centre in design and sales.

Wendy Docherty

Director Event Hospitality


Wendy Docherty was born and raised in Calgary and has always embraced the values and spirit of the western way of life. Being a true Calgarian, not a Stampede was to be missed with Rodeo, Chuck Wagon Races and the Western Art exhibits being her favorites! Spending most of her summers as a child and teenager at her grandparent’s farms gave her a healthy respect for the importance of working together as a family and as a community to achieve a common goal. She currently holds the position of Executive Vice President in her family owned business; Thermotex Therapy Systems Ltd.   She is honored to be involved with the La Due Ladies Lunch and their commitment to supporting women through charitable efforts.